Netflix (NASDAQ:NFLX) is investing in live programming, including a BTS comeback concert that will be broadcast to 190 countries. This is part of a broader effort to use large-scale events as a new driver of engagement and monetization. The company is increasing investment in South Korea, building infrastructure and strengthening local partnerships to support more live events. It is prioritizing original storytelling over sequels and remakes, and plans to release a limited number of large “event films” each year to create major moments on its platform. Netflix has also reorganised its global product team, cutting several dozen roles and reassigning some employees to new positions.