E-commerce giant Mercado Libre to Shut Down Mercado Coin
Published on April 1, 2026.
Latin American e-commerce platform Mercado Libre is reportedly phasing out the Mercado Coin, a coin launched in August 2022 aimed at offering cash backs and other perks for users. Users must sell or spend their loyalty coin balances through the Mercados Pago app by April 17, and if no action is taken, the balances will be converted to Brazilian reals. Brazil has been the main market for Mercado Coins. Despite this, Mercado Lib still offers Meli Dolar (MUSD), a US-dollar stablecoin launched in 2024. The company continues to hold Bitcoin (BTC) as a treasury asset, with 570.4 Bitcoin worth $38.85 million on its balance sheet.
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