Read Tim Cook's 'Apple at 50' memo: ‘What excites me most is what comes next’
By Zac Hall
Published on April 1, 2026.
Apple CEO Tim Cook has shared a memo with the company to celebrate its 50th anniversary, which he believes is among the greatest opportunities the company has seen. The memo also highlights the company's commitment to a culture that demands excellence and innovation. Despite this, Cook remains optimistic about the future of Apple, stating that the company’s 2.5 billion active Apple devices are helping people create, communicate, learn and connect in ways unimaginable in the past 50 years. The company's mission is to empower people and enhance their lives.
Related Articles
Read Tim Cook's memo to employees on Apple's 50th anniversary
Tim Cook's memo to Apple employees celebrates Apple's 50th anniversary, reflecting on its remarkable growth and collaboration with passionate employees, and highlighting the company's commitment to achieving the impossible.
From Game Boys to AirPods: The tech we grew up with is now at Mimms Museum
The Mimms Museum of Technology and Art showcases 2,000 early Apple computers and memorabilia, celebrating its 50th anniversary with exhibitions and games.
Artificial Intelligencer: OpenAI’s $852 billion problem: finding focus
OpenAI, now worth $852 billion, is shifting focus to developing coding tools and generating revenue, following recent setbacks and investment from tech giants.