The author of the "Agree to Agree" campaign suggests that instead of engaging in heated discussions, starting from where we already agree, building on the common ground that already exists is the key to bridging divides and addressing complex social issues like gun violence. This comes as firearm injuries have been the leading cause of death for children and teens in the U.S. Many believe this issue is too polarizing to discuss, but evidence suggests that Americans actually agree on more than we think. The Ad Council's "agree to agree" campaign has been successful, with 67% of parents saying they've had conversations about preventing gun injuries and deaths with their kids, compared to 48% of those who weren't aware. The author argues that disagreement is inevitable, not just on issues such as gun violence, but in every relationship and partnership we navigate.