Target faces a new boycott over ICE response as retailer presses ahead with turnaround
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By Melissa Repko
Published on March 26, 2026.
The American Federation of Teachers (AFT) has called for its members to shop at local stores instead of Target for back-to-school supplies, citing the company's inadequate response to the surge of federal immigration enforcement in Minneapolis. The AFT plans to urge a similar resolution at AFL-CIO conventions in Minneapolis and other organizations, including the NAACP and LULAC. This comes as Target's CEO, Michael Fiddelke, aims to revamp its stores, add more enticing merchandise and return to sales growth. The retailer has attributed some of its sales losses to backlash over its DEI decision, along with merchandise missteps with merchandise, a weaker store experience and softer discretionary spending. It is unclear how much this call for a school boycott could impact Target.
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