Omired Afrobeat artist, Kusher Snazzy, has released a World Cup song, 'KC to the World', which celebrates the tournament's culture and diversity. The song features soccer players and dancers representing multiple nations participating in the tournament. The video was filmed locally in multiple locations and aims to depict a once-encompassing summer for Kansas City. The creator, Joseph Termini, felt the importance of showcasing his city positively through a music video.