‘Ugly Cry’ Team On Their Genre-Bending Portrait Of “More Difficult Aspects” Of Entertainment Industry, Navigating Its Post-Covid Transformation – SXSW Studio
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By Matt Grobar
Published on March 14, 2026.
The film "Ugly Cry" is a portrait of the difficult aspects of the entertainment industry, exploring how we can objectify ourselves and compare ourselves to others in unhealthy ways. The film follows the story of an actor who loses their dream role due to their "ugly cry" leading to a downward spiral towards perfection. The team included writer/director/producer/actor Emily Robinson, actors Robin Tunney, Ryan Simpkins, and Aaron Dominguez. The movie premiered on March 12 at the Alamo Lamar/Alamo Lamar 2nd and Alamo Leche. The director and actors discussed their roles in the film, which also included a discussion about the industry's post-Covid transformation.
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