Diablo Cody, Oscar-winning writer and producer, has been praised for her production of "Forbidden Fruits," a witchy, female-led dark comedy now in theaters. The film premiered at South by Southwest earlier this month and has been compared to "Jennifer's Body" and "The Craft" in the past. Cody and her partner Mason Novick came on board after hearing a pitch from director Meredith Alloway and playwright Lily Houghton, which she describes as "one of the most imaginative, fleshed out, exhaustive, magical pitches I've ever heard." The film's success and recognition of the sub-genre Hollywood has long dismissed has changed, with early audiences now using it as a compliment. Cody credits the material for attracting the right talent and for creating a strong contrast between the material and the film itself.