Apple launches new generation of MacBook laptops starting at $1,099
Published on March 3, 2026.
Apple has launched a new generation of MacBook laptops, priced at $1,099, aimed at appealing to the shrinking PC market. The line-up includes the MacBook Air and MacBook Pro models. Since transitioning from Intel to its own M-series chips in 2020, Apple has touted gains in performance and battery life. The Mac remains crucial in the education, creative industries and higher-end consumer segments.
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