Jools Lebron, a 32-year-old content creator from Chicago, has revealed that going viral led to substance abuse. She revealed in a video to her 2.3 million followers that she fell into a downward spiral, which included binges and benders, depression and sexual assault. The rise to fame was followed by lucrative brand deals and A-list encounters with celebrities such as Cynthia Erivo and Sophia Bush. Despite her struggles with rage, Jools remains committed to her vlogging and streaming dreams. She believes that using her influence for good could help others. This comes as 57% of young adults aspire to become full-time influencers, escheating formal education and traditional 9-to-5s for the high-profile status of online prominence.