Author David Pogue has released his new book, "Apple: The First 50 Years," which discusses the company's evolution and impact on Apple's future. The book, now available on Amazon, discusses how it was written and how Apple itself would not help. Pogue also revealed that Tim Cook refused to be interviewed for the book, despite being the first person not involved with the book to read it. The interview was part of Pogue's promotion to promote his book and was published on the AppleInsider Podcast. The author also highlighted several notable Apple stories, including that of John Sculley, CEO for 10 years, who invested in the company and used it to bring Steve Jobs back.