Anker has developed a custom silicon called Thus, the world's first neural-net compute-in-memory AI audio chip. The chip is smaller than traditional chips and requires less power to run complex computations, making it an attractive solution for smaller devices. It will be integrated into Soundcore's upcoming flagship earbuds due to size constraints and the chip is always active during the user's wearout. The company claims that the Thus chip will significantly increase the computing power to handle complex world noise. The first earbud will likely include the Liberty 5 Pro Max and Liberty Pro Pro, expected to be priced at $229.99 and $169.05.