Bond, a new “post-feed” social network, was founded by former Index Ventures principal Dino Becirovic and ex-Google DeepMind researcher Arthur Brazinskas. The app uses AI trained on users’ photos, videos, and audio to recommend real-world activities. However, its long-term business model of licensing user data for AI training and its launch without end-to-end encryption have raised questions. Bond was designed to be an idea generator for users, not a reason to stay on their phone, but its business model has not yet been met with resistance. The company's launch coincides with a wave of European countries moving to restrict digital access for minors. The industry has been criticised for creating addictive social media platforms, with countries including Australia, France, Austria, and Greece all moving towards a continent-wide digital age of 16.