Laura Modi on the formula aisle wake-up call, investing in mothers, and choosing your core memories
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By Sara Goldstein
Published on March 27, 2026.
Laura Modi, founder and CEO of Bobbie, an infant formula company, is on a mission to change the cultural conversation about feeding our babies. She shares her journey to the research rabbit hole that led her to discover that American parents deserve the same quality standards as European parents. The company, founded in 2018, has grown into a nationally recognized brand and invested in domestic manufacturing to ensure supply chain reliability. Modi is a vocal advocate for paid family leave, maternal nutrition, and policy reform for parents in the United States. She discusses her journey with Liz Tenety on the Motherly Podcast.
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