Femsa, Oxxo's owner, cuts workforce related to its fintech unit Spin
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Published on March 23, 2026.
Femsa, one of Mexico's largest retail firms, is cutting hundreds of jobs at its fintech unit, Spin, as part of a strategic shift in its digital business. The move is part of about 1,300 lay-offs across various divisions of Femsa's business, including retail (Oxxo) and bottling (Coca-Cola). Spin, a digital wallet that allows users to deposit and withdraw cash at Oxxo convenience stores, was set to launch in 2021 with the aim of transforming Femsas' 24,000 stores into a provider of financial services for a population distrustful of traditional banking. However, Spin has only succeeded in attracting a banking base, leading Fema's new CEO to narrow the business's focus and integrate it into the parent company's corporate structure. The company has also postponed the application for a banking license.
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