Mike's Hard Lemonade has launched a non-carbonated version of the popular dirty soda drink, inspired by the trend. The new line features unexpected flavors like hot honey, cherry spice and coconut. The product is being rolled out nationwide across convenience stores and major retailers. This move is seen as a significant investment in the brand's strategy for future innovation. Big brands are already experimenting with "dirty" drinks, including Pepsi and Twizzlers.