Host of A-listers will descend on ‘Coachella for CEOs’ — but Masters won’t be the same without Tiger Wood
By Ian Mohr
Published on April 3, 2026.
The Masters will be attended by celebrities and sports legends, despite Tiger Woods' absence from the tournament due to drug rehab. Agencies like CAA or WME host hospitality houses and tents, while power restos and popular watering holes from NYC also accommodate the VIPs. CAA Sports will host clients and partners via a massive hospitality program, spanning over 50 houses and a tented event space. Other notable attendees include Eli and Peyton Manning, WME Group president Mark Shapiro, Russell Wilson, Wayne Gretzky, and Sean McManus. The event has a darker side, with rumors of drug usage in the area.
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