Nvidia’s DLSS 5 uses generative AI to boost photo-realism in video games, with ambitions beyond gaming
By Rebecca Bellan
Published on March 16, 2026.
Nigments CEO, Jensen Huang, introduced DLSS 5, a new version of the company's AI graphics tech that combines traditional 3D graphics data with generative AI models to create more realistic video games while using less compute power. The new system allows Nvidia's GPUs to produce detailed scenes and lifelike characters without rendering every element from scratch. Huang suggested that this approach could extend beyond gaming and into enterprise computing. He also highlighted the potential for future AI systems to use structured data platforms like Snowflake, Databricks, and BigQuery to analyze and generate insights from.
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