German carmaker, BMW, has launched its latest launch on its 'Neue ​Klasse' technology platform in China, aiming to stabilise its business in the world's largest car market. The move is part of the company's strategy to regain lost ground in the country, where European automakers have been under pressure in an intense price war with local brands. The company plans to overhaul its model lineup to compete in the rapidly changing and tech-driven auto market.