Churchill Downs unveils Kentucky Derby Style Guide, featured milliners
By Kirby Adams
Published on March 24, 2026.
ChurchChurch Downs has released its official Style Guide for the Kentucky Derby, which aims to inspire race day looks for attendees. The guide, curated by Zanna Roberts Rassi, features master milliners and fashion partners, highlighting maximalist fascinators and bold colors. This year's featured designers include Christine Moore, Jenny Pfanenstiel, Rachel Carroll and Kate Smith, and pieces from Longines, vineyard vines, Radley London and Brackish. The official lookbook also includes illustrations from official Derby artist Grayson Reynolds. The 2026 Kentucky Derby Style Guide celebrates a modern blend of timeless elegance and expressive flair with pastel tones, jewel accents, and bold silhouettes.
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