The Family Online Safety Institute’s 2025 Online Safety Survey has found that large majorities of U.S. parents worry about predatory behavior online, inappropriate content, and giving away personal information online. However, despite this widespread concern, most parents are not using the tools available. The survey also found that parental controls are adopted by only 51% of parents for tablets, 47% for smartphones, and 35% for gaming consoles. Among those who have tried existing tools, roughly two-thirds report being dissatisfied. This tension between concern and action can be traced back to the Privacy Paradox, which also affects the American relationship with digital privacy. The study suggests that while parents are already reaching for the right tool, they lack support to use it well. The research also suggests that in households that report six or more conversations about online safety per year, both parents and children are more likely to say parental controls succeed.