The 90th edition of the Masters, the most prestigious of professional golf's four major championships, is set to take place at Augusta National Golf Club in Augusta, Georgia. The Masters' strict enforcement of rules is indicative of a past where politeness and propriety were paramount. The author suggests that in order to make golf more fun and more engaging, the game needs to be more engaging. This comes after a series of incidents where players were booed at the Players' Championship and the Ryder Cup, where European team members were taunted by home fans at Bethpage. Additionally, the author notes that the Saudi-backed breakaway tour LIV Golf has been launched, with its tag "GOLF, BUT LOUDER?"