Meta's AI spending spree is helping make its Quest headsets more expensive
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By Kyle Orland
Published on April 17, 2026.
The increasing cost of the Quest gaming system is a significant increase given the company's focus on AI technology. The company recently changed its name and has invested heavily in its vision for a VR-based metaverse, which CEO Mark Zuckerberg envisioned five years ago. However, this has not been successful, with $73 billion in cumulative losses for the Reality Labs division alone. Despite this, the company is reportedly planning spending cuts of up to 30 percent for its metaverse division.
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