Google commemorated Route 66's 100th anniversary with a new interactive map, highlighting Albuquerque's stretch of the road. The map allows users to explore the highway from California to Illinois. Local businesses in Albuquerque have expressed pride in the recognition of the milestone. The New Mexico Route 66 Association is working to preserve the road's history and increase tourism. Dr. Sharmin Dharas, CEO of Hotel Zazz, grew up in Albuquerque and her parents bought the property when she was 8. The centennial feels personal as her family turned an old Phillips 66 service station into a restaurant in 1987.