Chinese automaker, BYD, is considering entering Formula 1 as part of its strategy to strengthen its brand globally. The move would represent BYD's first push into elite auto racing. The company is considering acquiring an existing team or potentially building one from scratch, though no decision has been made. The potential entry would align with a trend of Chinese manufacturers seeking global motorsport. The 2026 F1 season introduced sweeping new power unit regulations that significantly increase the electrical component of the hybrid drivetrain, making roughly 50% of the power unit’s output come from the electric motor. However, an entry into F1 would significantly enhance the sport's commercial reach in Asia's massive automotive market.