The article discusses how Austin experienced a significant drop in rents to the tune of $100,000 per year, compared to the previous decade, and how housing prices have been attributed to this drop. The article suggests that housing market can be caused by factors such as high demand, high prices, or low affordability, as high-demand metro areas like San Francisco, where prices are already so high that market cannot handle more housing is already too expensive. However, cities like Madison, which added 22,472 homes between 2015 and 2024, saw a 20 percent increase in its housing stock relative to its size, but underproduced what it needed, leading to a shortfall in housing supply and high demand.