Laughlin, Nevada, is attracting more visitors to the southern tip of Clark County, fuelling a significant tourism growth that is benefiting the surrounding community. The city has about 8,000 hotel rooms compared to about 150,000 in Las Vegas, but tourism remains a major economic driver for the area. Of the roughly 50,000 people who live in Laughlin and Bullhead City, Arizona, across the river, 4,300 work in hospitality. Local leaders and business owners have noted increased activity in recent months, driven by travelers from Arizona and California, as well as a growing outbound tourism market from Las Vegas. Longtime operators have credited marketing efforts for building Laughlin's identity over the years.