At a FilMart Forum, five industry veterans across technology, directing and production gathered to discuss AI's expanding role in film and television production. Oscar-winning filmmaker Ruby Yang, head of the School of Future Media at the University of Hong Kong, announced the launch of a new master’s program in Creative AI and Filmmaking, signalling a growing effort to bridge academia and industry as AI tools gain traction across production pipelines. Yang emphasized the need for closer collaboration between education and the industry to ensure AI applications evolve in line with professional standards and creative needs. The panel also discussed legal concerns around copyright and performers’ image rights as AI-generated content becomes more sophisticated.