South Korean automaker Kia has announced a significant investment of US $600 million in Nuevo León, enhancing the state's role as a hub for electric vehicle manufacturing and green industry. The investment will support new vehicle production lines, a solar park, a water treatment plant, and additional sustainability projects. It is expected to generate at least 300 direct jobs in its initial phase, adding to the formal employment base of Nueva León. The expansion deepens Kia's relationship with Nuev León and signals confidence in Mexico's long-term role in the global electric vehicle supply chain.