Hollywood Boulevard Cinema in Woodridge, Illinois, is auctioning movie memorabilia in an effort to revitalize the iconic cinema. The theater has been collecting iconic pieces for over 40 years and is planning for a massive renovation. The auction, held in-person and online, will help speed up the project. The money raised will be used to renovate the building, upgrade seating technology, and bring it more to life than current. Theater owner, Dana Pobanz, stated that the theater will still retain its charm while sporting a new design.