Fewer visitors, higher spending: New survey raises questions about Las Vegas tourism trend
Published on March 12, 2026.
A new visitor survey from the Las Vegas Convention and Visitors Authority has revealed that despite overall visitor numbers declining, visitors tend to spend more during their stay. The survey also found that only 10% of visitors said it was their first trip to Las Vegas, a figure that has steadily declined since 2001. Despite this, overall satisfaction with Las Vegas remains high. The report suggests that casinos may need to focus on attracting more budget-conscious travelers to increase overall visitation.
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Fewer visitors, higher spending: New survey raises questions about Las Vegas tourism trend
A new survey from the Las Vegas Convention and Visitors Authority reveals declining visitor numbers and higher spending, though overall satisfaction remains high despite reduced gaming revenue.