Google is adding its Gemini AI technology to a new feature in its maps app, "Ask Maps," which allows users to ask complex questions beyond navigation topics. The feature will be personalized based on prior searches and saved trips in Google Maps, making it easier to turn plans into action. The move is part of a broader effort by Google to differentiate its service from potential competition and keep users on its products longer. The service, which has over 2 billion monthly users, will roll out in the U.S. and India on Android and Apple's iOS, with desktop coming soon.