McDonald's Just Announced the Next Big Step In Its Post-Pandemic Strategy, and Every Smart Business Leader Will Pay Attention
By Bill Murphy Jr.
Published on March 16, 2026.
The announcement comes as part of a strategy that aims to counterbalance the perception that the company is becoming too expensive. The company has been writing about this strategy for nearly two years and has introduced $5 meal deals and $1 add-on options when purchasing a full-priced item.
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