Pet spending surges even in rough economy, new study
By Dawn Allcot
Published on March 22, 2026.
New data from CivicScience has revealed that pet spending has remained steady, despite economic uncertainty. Pet owners are planning to increase spending on pet-related expenses over the next year, with 38% planning an increase of $28.50. Meanwhile, only 10% expect to cut back, while 53% anticipate keeping their spending roughly the same. This trend reflects a wider trend that pets are essential members of the household. Both dog and cat owners are contributing to the rise in pet spending, with 14% of cat owners planning a significant increase in spending compared to 12% of dog owners. Despite this, dog owners continue to contribute to the pet economy, with 56% expecting to maintain current spending levels and a significant portion planning increases. The study also highlighted strong "species loyalty" among current pet owners, with 21% planning for another dog (11%) than to get a cat (21%), while cat owners show a preference for staying within their category.
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