Cortis and Airbnb Color Outside the Lines With Immersive Seoul Hideout
By Naman Ramachandran
Published on April 30, 2026.
Airbnb and K-pop group Cortis have collaborated to create an immersive experience at the Airbnb & Cortis Seoul Hideout in Seoul, Korea. The event was held alongside 30 fans and included a game of Jenga. The immersive experience was part of a two-hour event inspired by the lead single off Cortis' second EP "Redred." The partnership is part of Airbnb's strategy to use high-profile experiences to stimulate high demand in the country. According to a consumer survey commissioned by Airbnb, 94% of visitors and prospective travelers to Korea say K-culture influenced their decision to go. The company also highlighted the need to address the shortage of available listings in Korea due to new regulations.
Related Articles
Girl Died Days Before Her 2nd Birthday While Playing in Family Garden with Her Sister
A toddler, Grace Agnes Kenyon, died days before her 2nd birthday while playing in a backyard garden, possibly due to a rare throat condition, prompting a GoFundMe appeal.
See 'The Devil Wears Prada' Cast Side-by-Side with the Real People They Play
The Devil Wears Prada, starring Anne Hathaway and Meryl Streep, was inspired by real-life fashion industry leaders like Anna Wintour, who both starred in real-time roles.
30 Years Ago, the FDA Tried to Regulate Supplements—Then Mel Gibson Got Involved
In the early 1990s, the FDA faced criticism for regulating dietary supplements, especially in the US, where President Obama's administration faced criticism over his record.