Director James Cameron and Disney are being sued by Kilcher for allegedly using Kilcher's face in the popular film "Avatar" series. Kilcher alleges that Cameron used a photograph of her without permission as a source material for Neytiri's digitally rendered facial features. The lawsuit alleges that this led to a hugely lucrative film franchise that was perceived as sympathetic to indigenous struggles while exploiting a real Indigenous youth behind the scenes. Kilchers has requested an unspecified amount of monetary damages for violating California's right of publicity law.