Watching Your Wallet: Navigating inflation as a small business
By Vanessa Vasconcelos
Published on March 11, 2026.
Digital Marketing Platform Constant Contact has released its "Small Business Now Report," which focuses on small businesses' ability to handle economic pressure. The top concern for small businesses is inflation, while the next concern is weak consumer spending. Almost 70% of these businesses plan to increase marketing spending. The report also highlighted the importance of staying visible and using AI-powered tools to identify trends in your business. The most valuable tool used by these businesses is email marketing, which allows for direct communication with customers.
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