Chinese social media users are posting photos of Kris Jenner as part of a trend to pray to her for success, good luck and wealth. The hashtag #krisjenner has received 52.9 million views on platforms like RedNote and users are even changing their profile pictures to images of Jenner. Chinese influencer Marcelo Wang explained that the trend began because Jenner is considered one of the hardest-working businesswomen in the US and Chinese people respect hard work. He also noted that Chinese Gen Z are using her image on all of their iPhone, iPad wallpapers, laptops, and students are using it to manifest passing school exams and graduate college.